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This movement is meant to inspire and uplift it's audience and shift the "Manic Monday" mentality.  We often view Mondays in a negative light as the dreaded beginning of our work week. Instead, Motivation Money Making Monday is aimed at changing the narrative. M.M.M.M. suggests that we should be excited about our Mondays as the uplifting start to how we feed our families, connect with others, build relationships, reset if necessary and ultimately achieve our goals.